How we generated sales opportunities for Revoize in the Telecom industry
Learn how Revoize gained 6 qualified leads in the telecom industry while testing the real-time audio/video processing market in Europe and North America.
Learn how Revoize gained 6 qualified leads in the telecom industry while testing the real-time audio/video processing market in Europe and North America.
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Revoize is a deep tech company in the field of artificial intelligence, specializing in enhancing audio quality. It removes noise, restores clarity, and upgrades every conversation to studio level. It offers both real-time models and post-production tools (podcasts, video), as well as Chrome extensions such as AI Speech Enhancement and Dialog Boost.
Revoize wanted to see how their technology resonates with the telecom industry in Europe and North America. The goals were:
The main challenge was breaking into a market where everyone already has their own systems. It was necessary to prove that integrating Revoize does not require hardware replacement or extra effort from the user side.
Together with the client, we defined the target audience, focusing on telecom companies in Europe and North America with more than 11 employees. The key was to reach directors in IT, Product, Marketing, and Customer Success. This ensured communication went only to decision-makers responsible for user experience and potentially open to discussing implementation.
The campaign was designed as a three-step sequence, with each step adding new value.
The entire communication used benefit-driven language. Instead of focusing on algorithms, we highlighted productivity, satisfaction, and understanding. This made the messages light and accessible, even to managers outside engineering.