Stay up to date with trends in lead generation and sales growth

Discover the latest strategies and best practices in lead acquisition and sales process optimization. Gain an edge by following current trends and innovations in lead generation.

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Sales Trends

Go-To-Market strategy for B2B startups in 2025: Between experiment and scale

Explore the evolving Go-To-Market Strategy for B2B startups in 2025. Uncover how AI, experimentation, and customer insights drive sustainable growth and scaling success.
Go-To-Market strategy for B2B startups in 2025: Between experiment and scale Explore the evolving Go-To-Market Strategy for B2B startups in 2025. Uncover how AI, experimentation, and customer insights drive sustainable growth and scaling success.
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Lead Generation

What B2B lead sources are Working in 2025? Channel Overview with Examples

Discover the most effective B2B lead sources for 2025, from outbound strategies to partnerships. Learn which channels boost sales and maximize ROI.
What B2B lead sources are Working in 2025? Channel Overview with Examples Discover the most effective B2B lead sources for 2025, from outbound strategies to partnerships. Learn which channels boost sales and maximize ROI.
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Lead Generation

What is B2B lead generation?

Discover the essentials of B2B lead generation and why it's crucial for growth. Learn about lead types, sources, and how to qualify them effectively.
What is B2B lead generation? Discover the essentials of B2B lead generation and why it's crucial for growth. Learn about lead types, sources, and how to qualify them effectively.
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Outbound Process
Guide

How to implement outbound in SaaS: costs, tools, and benchmarks [2025]

Complete implementation guide outbound in SaaS step by step. Costs from 197$, proven tools, effectiveness benchmarks and legal aspects for Polish companies.
How to implement outbound in SaaS: costs, tools, and benchmarks [2025] Complete implementation guide outbound in SaaS step by step. Costs from 197$, proven tools, effectiveness benchmarks and legal aspects for Polish companies.
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Guide

How to Write a High-Converting Cold Email? A Practical Guide

Learn how to craft a cold email that converts and doesn’t end up in the spam folder. This guide comes with examples, principles, and a ready-to-use checklist.
How to Write a High-Converting Cold Email? A Practical Guide Learn how to craft a cold email that converts and doesn’t end up in the spam folder. This guide comes with examples, principles, and a ready-to-use checklist.
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Outbound Process

How to validate Product-Market Fit with an outbound campaign in 2025

Explore how outbound campaigns can be used to test market hypotheses, validate product-market fit, and gather strategic insights - especially for startups and companies launching new solutions.
How to validate Product-Market Fit with an outbound campaign in 2025 Explore how outbound campaigns can be used to test market hypotheses, validate product-market fit, and gather strategic insights - especially for startups and companies launching new solutions.
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Customer Acquisition

How to Effectively Acquire B2B Clients in the Industrial Sector in 2025?

The industrial sector doesn’t tolerate randomness. It’s a world where decisions are made slowly, but for the long term. Sometimes, a single contact can open the door to years of cooperation. But to reach that person, you need to understand how they think: the technical director, maintenance manager, or investment specialist.
How to Effectively Acquire B2B Clients in the Industrial Sector in 2025? The industrial sector doesn’t tolerate randomness. It’s a world where decisions are made slowly, but for the long term. Sometimes, a single contact can open the door to years of cooperation. But to reach that person, you need to understand how they think: the technical director, maintenance manager, or investment specialist.
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Lead Generation
Guide

Cold Mailing in the DACH Market

Cold mailing in DACH: strategies, localization tips, and legal must-knows for successful campaigns.
Cold Mailing in the DACH Market Cold mailing in DACH: strategies, localization tips, and legal must-knows for successful campaigns.
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Outbound Process
Guide

What Are the Outlooks for Outbound in 2025?

Discover outbound sales trends for 2025: AI-powered personalization, signal-based targeting, and tools like Clay & Instantly for effective cold email campaigns.
What Are the Outlooks for Outbound in 2025? Discover outbound sales trends for 2025: AI-powered personalization, signal-based targeting, and tools like Clay & Instantly for effective cold email campaigns.
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