Cold Outreach Email

Cold email campaigns with full setup. For companies lacking time or expertise. Helps kickstart outbound and deliver frameworks.

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Target Group Defined
Infrastructure Setup
Research Complete
Message Created

Why Most Outbound Campaigns Underperform

You want to focus on calls, meetings, and closing deals instead of drowning in data, infrastructure, and campaign setup.

01

Data Without Direction

There is plenty of data on the market. The problem is knowing which sources to combine, how to qualify records, and when to enrich before the first send.

02

Campaigns Without Replies

Wrong ICP, wrong message, wrong timing. Reply rates prove it every week. Without structured testing, you can't tell what's broken.

03

Replies Without Follow-Through

Positive replies come in, but response time stretches to days. Without someone classifying intent and flagging leads in real time, warm conversations go cold.

How we work

We Own Outreach.
You Close Deals

From ICP definition to interested lead - workshop, infrastructure, research, copy, monitoring, reporting. All ours. You pick up a warm conversation.

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Outbound Workshop

We help you define qualification and segmentation criteria of your ICP, phrase unique selling points, map out solutions, problems and objections before anything goes live.

Sending Infrastructure Setup

We prepare domains, mailboxes, warm-up, SPF/DKIM/DMARC - built clean so your emails land in the inbox, not the spam folder.

Prospects Research & Enrichment

We research 1,000+ verified prospects per month. Every contact enriched with validated email before the first send.

Copy Creation & Optimization

Our best industry-focused consultant creates sequences written for each ICP segment. Tested and refined bi-weekly based on real reply data.

Daily Monitoring & Weekly Reporting

We send you notification for every reply. Hot leads will be flagged immediately. Reports delivered weekly so you always know what's working and what isn't.

Our Tech Stack

Tools We Use Across the Outbound Process

Every campaign runs through five operational layers. We pick the right tool for each job.

Prospect Databases
Prospeo Apollo Sales Navigator Crunchbase
Data Scraping
PhantomBuster Apify Clay Data Miner Instant Data Scraper
Data Enrichment
Clay Clearbit BuiltWith Bombora Lusha Cognism
Email & Phone Finding
Hunter Dropcontact RocketReach Snov.io FullEnrich
Sales Engagement
Instantly Lemlist HeyReach Expandi
What you get

Predictable Outbound Pipeline

A system that tells you what works, who responds, and why.

01

Outsourced Outbound

Your pipeline runs without you. We own the process from list to qualified lead - you focus on closing.

02

Clean Up-to-Date Lists

Every list built from scratch. Fresh, verified emails - no recycled databases, no bounces eating your domain reputation.

03

Tested Outreach Frameworks

Our specialists bring industry-tested frameworks to your campaigns. You get higher reply rates from the right prospects.

04

Warm Leads With Context

You receive an interested lead with full conversation context. Ready to pitch, not to research.

Qualification

Ready to Run Outbound?

Based on our experience, these four criteria decide whether outbound generates a pipeline for you in 90 days.

Growth StageAll stages
Company Headcount11+ employees
Who You Sell ToB2B: SMBs, Mid-Market, Enterprise
Data AvailabilityYour go-to-market data is available online
Proof

Results You Can Verify

Clear reporting on what matters most to our customers.

32% Hot Lead Rate From a Cold Email Campaign Targeting HR Departments

AI Hero needed to reach decision-makers inside large Polish enterprises - not with generic AI hype, but the right message to the right person in the right department. We built 4 segment-specific campaigns and ran a 3-step sequence that forced a reply, even from prospects who had stayed silent.

Read case study
+32%
hot leads in HR segment
20.6%
reply rate across all segments

Cold Email Outreach - Common Questions Answered

Everything you need to know before booking a call.

What is Cold Email Outreach Plug & Play and how does it work?
Cold Email Outreach Plug & Play is a done-for-you outbound program where Vanderbuild handles the full campaign setup and execution. We start with a workshop to define your ICPs and offer hypotheses, then build your sending infrastructure, research and enrich your prospect lists, write the sequences, and monitor replies daily. When a prospect responds with intent, we hand them off to your team immediately with full context. You focus on closing, not running campaigns.
How long does it take to get the first campaign live?
Typically 2–3 weeks from the kickoff workshop to the first email sent. Infrastructure setup and inbox warm-up takes 1–2 weeks. Prospect research and copy creation run in parallel. The exact timeline depends on how quickly we align on ICPs and offer positioning during the workshop - the more prepared you come, the faster we move.
What do you need from us to get started?
A rough ICP hypothesis, basic information about your offer and target market, and 2–3 hours for the kickoff workshop. We handle research, data sourcing, infrastructure, and copy from there. No technical setup is required on your side - we bring the stack.
What results can we realistically expect?
Our benchmark KPIs are a minimum 95% deliverability rate, minimum 2% reply rate, and 1–2 meetings booked per campaign. These are floors, not ceilings. Campaigns with strong ICP-offer fit consistently outperform. The AI Hero campaign reached 32% hot leads in the HR segment and a 20.6% reply rate across all segments combined.
What tools and channels do you use?
We build on Clay for prospect research and enrichment, Smartlead or Instantly for sending infrastructure and deliverability management, and our own validation stack to clean every list before sending. All campaigns run on cold email. LinkedIn follow-up sequences are available as an add-on for multichannel outbound.
What if the campaigns don't generate meetings?
We diagnose before we change anything - deliverability, copy, ICP fit, and offer clarity are all separate variables. We optimize sequences weekly based on actual reply data and adjust targeting if needed. The workshop structure means we're testing 3 hypotheses in parallel from day one, which significantly reduces the risk of a single point of failure. If something isn't working, we know why within the first two weeks.

Ready to Build Your Outbound?

Book a 30-min call. You'll leave with a clear outbound plan, or you'll know why not to do one.

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